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Paayj is a consumer fintech startup reimagining how friends, roommates, and couples share expenses - a free customizable card that automatically splits a group purchase across everyone's bank accounts the moment it's paid, removing the need to chase down transfers after the fact.

Challenge

Daniel came to us needing his existing pre-seed content transformed into a polished, investor-ready deck - one that could clearly land the problem, the real-time splitting solution, and the market opportunity as the team moved fast toward investor conversations.

Solution

We designed the full pre-seed deck from Daniel's content and brand book - shaping the story around the relationship-and-money problem, the automatic-split solution, the P2P market opportunity, competitive edge, and roadmap, in a clean, modern, on-brand fintech aesthetic.

Results

Daniel had a polished, investor-ready pre-seed deck to take Paayj into fundraising conversations.

Fintech

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Designing the Pre-Seed Deck for Paayj's Bill-Splitting Fintech

Paayj is a consumer fintech startup reimagining how friends, roommates, and couples share expenses - a free customizable card that automatically splits a group purchase across everyone's bank accounts the moment it's paid, removing the need to chase down transfers after the fact.

Let's Plan Your Raise
"Love the direction it is headed!"
Daniel Pereira

Daniel Pereira

Designing the Pre-Seed Deck for Paayj's Bill-Splitting Fintech

Real-Time

Automatic Bill Splitting

College-First

Targeted Go-to-Market Strategy

$2.2T+

P2P Payments Market

Ready to raise faster and on better terms?

We start with a 30-minute call to understand where you are in the fundraising process, what you need, and what our engagement could look like. No prep needed.

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