Challenge

Eric came to us with a capital memo and a clear thesis but needed both a pitch deck and a polished seed capital memo that could communicate Leasly's positioning, market opportunity, and unit economics to angel investors in a fast-moving category.

Solution

We built the full pitch deck from the capital memo - structuring the competitive landscape around Leasly's positioning versus Elsie AI (enterprise-only) and CRM-centric legacy players like LeaseHawk, designing the market opportunity and financials slides, and producing a clean capital memo document alongside the deck.

Results

Eric walked into investor conversations with a polished deck and capital memo built to support Leasly's $250K SAFE raise - in a category that has since seen EliseAI raise $75M Series D.

PropTech

SaaS

Building the Seed Deck and Capital Memo for Leasly.ai's $250K SAFE Raise

Leasly.ai is a Denver-based AI phone system for small and medium multifamily housing - answering 100% of calls for property managers who can't. Built by Eric Harvey (8 years in property management before software engineering) and Nikhil Bikhchandani (ex-Google Senior Software Engineer), both with prior voice bot experience at Syllable (a Series C healthcare AI company), Leasly targets the 638,000 rental properties under 150 units that lack enterprise-grade AI tools - offering 5-minute self-onboarding, no integrations required, and a projected 75% margin that improves as cost per token decreases.

Let's Plan Your Raise

"Great to work with. Fast and did a good job."

Eric Harvey

$250K

SAFE Raise Target

50%

Multifamily Leasing Calls That Go Unanswered

75%

Projected Gross Margin

Ready to raise faster and on better terms?

We start with a 30-minute call to understand where you are in the fundraising process, what you need, and what our engagement could look like. No prep needed.

Let's Talk